Yesterday morning, Paris-based luxury group Kering announced the appointment of Patrick Pruniaux as the new CEO of Ulysse Nardin, effective August 28.
Pruniaux comes to Ulysse Nardin with considerable experience in the watch industry, both at TAG Heuer, where he performed several roles over a nine year span, and at Apple, where he was involved in launching the Apple Watch. According to Kering’s statement, Pruniaux will be tasked with accelerating the international expansion of [Ulysse Nardin], thanks to his innovative thinking and outstanding expertise.
Pruniaux replaces Patrik Hoffmann, who served Ulysse Nardin in varied roles for nearly 20 years, most recently as CEO. Hoffmann was instrumental in transitioning Ulysse Nardin from being one of the few remaining family-owned watch companies to its current status as a Kering subsidiary.
Albert Bensoussan, CEO of Kering Luxury’s Watches and Jewelry division, commented: I am delighted to see a talented individual such as Patrick Pruniaux join Ulysse Nardin, which once again illustrates the attractiveness of the Kering Group. His in-depth knowledge of the watchmaking sector, from product innovation to customer relations, and distribution, will be an important asset in the ongoing drive to develop this watchmaking House, building on its cutting-edge technical expertise and unique identity. I would like to thank Patrik P. Hoffmann and pay tribute to the pivotal contribution he has made to the growth and reputation of Ulysse Nardin for almost two decades.